Miguel Cordova & Freddy Coronado, 2020
Name of publisher/editorPalgrave Macmillan, Cham
Summary & key words
Global trade has been growing at a steady pace since the 1950s, which has brought increasing operational challenges to supply chains. Technological advances and the “digital revolution” bring new opportunities to improve key supply chain processes in many sectors, including transportation. However, while embracing innovation, firms have to ensure that they do not lose strategic focus and that their performance measurement systems continue to evolve. This study explores how disruptive innovations in supply chain operations may produce unexpected outcomes for firms’ strategy. We analyze four examples of technological innovation in transport under a Balanced Scorecard framework. Our reflections shed light on the potential trade-offs that organizations may face between different dimensions of performance to pursue sustainable development goals.